EcoChic Design Award

Application Guidelines

APPLICATION GUIDELINES

IMG_0187.JPG

What is the ecochic design award?

The EcoChic Design Award is a sustainable fashion design competition inspiring emerging fashion designers and students to create high-appeal clothing with minimal textile waste. Designers are educated with the theory and techniques to enable them to create high appeal clothing via the sustainable design techniques of zero-waste, up-cycling and reconstruction, and through the sourcing of textile waste for their collections. The competition puts emerging sustainable design talent in the spotlight, creating a platform for the next generation of designers to cut waste out of fashion. 

The 2017 competition cycle is open to fashion designers with less than three years’ professional experience and fashion design students living in Asia, Europe and the USA*. A total of ten finalists from across the regions will be selected to come to Hong Kong in early September 2017 to showcase their minimal waste collections at HKTDC Hong Kong’s Fashion Week CENTRESTAGE where career-changing prizes will be awarded.

The EcoChic Design Award 2017 marks the seventh anniversary of the competition.

*Countries eligible for participation are: Afghanistan, Åland Islands, Albania, Andorra, Armenia, Austria, Azerbaijan, Bahrain, Bangladesh, Belarus, Belgium, Bhutan, Bosnia and Herzegovina, Brunei Darussalam, Bulgaria, Cambodia, Channel Islands, Croatia, Cyprus, Czechia, Denmark, Estonia, Faeroe Islands, Finland, France, Georgia, Germany, Gibraltar, Greece, Guernsey, Holy See, Hong Kong Special Administrative Region, Hungary, Iceland, India, Indonesia, Iran, Iraq, Ireland, Isle of Man, Israel, Italy, Japan, Jordan, Jersey, Kazakhstan, Kuwait, Kyrgyzstan, Lao People's Democratic Republic, Latvia, Lebanon, Liechtenstein, Lithuania, Luxembourg, Macao Special Administrative Region, Macedonia, Mainland China, Malaysia, Maldives, Malta, Monaco, Mongolia, Montenegro, Myanmar (Burma), Nepal, Netherlands, North Korea, Norway, Oman, Pakistan, Palestine, Philippines, Poland, Portugal, Qatar, Republic of Moldova, Romania, Russian Federation, San Marino, Sark, Saudi Arabia, Serbia, Singapore, Slovakia, Slovenia, South Korea, Spain, Sri Lanka, Sweden, Switzerland, Syria, Taiwan, Tajikistan, Thailand, Timor-Leste, Turkey, Turkmenistan, Ukraine, United Arab Emirates, United Kingdom of Great Britain and Northern Ireland, United States of America, Uzbekistan, Vietnam, or Yemen.

↑ TOP
 

WHO CAN APPLY?

Applicants who meet all of the following criteria may apply: 

  • Over 18 years or over as of application closing date of 3 April 2017
  • Living in Asia, Europe or the USA at the time of application and have a valid ID/passport/visa/residence permit 
  • Having less than three years’ professional fashion design experience or are a fashion design student in any year at an educational institution in Asia, Europe or the USA at the time of application 
  • Applying as an individual (group applications are not permitted)

↑ TOP
 

WHAT IS THE COMPETITION DESIGN BRIEF?

You are challenged to design a sustainable womenswear collection that will redress the way contemporary, fashion-loving women dress. Your designs must inspire your muse to step out into the world as a trailblazer in her own right who confidently wears her conscious values stylishly on her sleeve. 

You are designing for:

  • A fashion-informed, dynamic, intelligent and sophisticated woman with a modern appreciation of global style who wants to look as good at a party as she does moving through her inspired and busy day
  • She enjoys considered and conscious luxury, where focus is given to quality, tailoring and elevated craftsmanship
  • She is conscientious about wastefulness in modern living and wishes to be dressed in ways that reflect her style as much as her sentiments 

Your designs must be created:

  • Using one or more of the sustainable design techniques of zero-waste, up-cycling and reconstruction
  • Using textile waste 
  • Showing opportunities for reproducibility and scalability

If you want to redress women in style and sustainability, you must:

  • Design to win. Create three ready-to-wear outfit sketches (not complete outfits) for your Open Application using textile waste. If you become one of the ten finalists, you must make these three ready-to-wear sketches into complete outfits, along with two additional complete ready-to-wear outfits and one couture outfit for the grand final fashion show.
  • Impress the judges. For the Open Application and Semi-Final judging, your designs will be scored in three categories of equal weighting - creativity and originality, sustainability, marketability - based on the creative design brief. For the Grand Final judging, the additional category of workmanship will be added when the judges can see your collection. 

The competition’s design techniques and textile requirements:

Applicants must use one or more of the three sustainable design techniques detailed below throughout their collection. In addition, applicants can combine the techniques within any of their garments.

Applicants must source 100% textile waste for use in their collection.

ZERO-WASTE DESIGNS

Definition: A design technique that eliminates textile waste at the design stage.

Technique: Any zero-waste design technique such as, zero-waste pattern cutting, draping, smocking, plaiting and fully fashioned knitting are permitted.

Textile selection: Textile waste must be used for zero-waste designs.

Remember: A photo and information about the type and source of the textile waste used must be submitted. If zero-waste pattern cutting or draping techniques are used, the pattern(s) and the exact measurements of the textile(s) used must be included.

The following types of textile waste may be used:

  • Textile swatches - leftover textile samples from production
  • Cut-and-sew textiles - textile scraps generated during garment manufacturing
  • End-of-rolls - factory surplus waste leftover from garment manufacturing
  • Sampling yardage - factory surplus waste leftover from textile sample manufacturing
  • Damaged textiles – unused textiles that have been damaged, for example with colour or print defects
  • Unsold clothing - clothing waste (finished or unfinished) that has not been sold
  • Clothing samples - part-finished or finished clothing samples from the design and production of clothing, which have not be worn by consumers
  • Secondhand clothing – any clothing or fashion accessories that have been owned and then discarded by consumers (both used and unused)
  • Secondhand textiles – any finished non-clothing textiles (such as curtains, bedding etc) that have been owned and then discarded by consumers (both used and unused)
  • A combination of the above is permitted

Learn more about zero-waste: www.ecochicdesignaward.com/learn/zero-waste

UP-CYCLING DESIGNS

Definition: Up-cycling is the transformation of materials into products of equal or higher quality. In fashion, this means prolonging the life of waste textiles through creativity.

At Redress we have further categorised waste materials used in up-cycling to be textiles that have never been made into any garment form or textiles from non-clothing products. We catagorise the reuse of material waste that is in garment form as reconstruction (a separate guide can be found on reconstruction).

Technique: Any up-cycling technique such as patchworking, draping, interlacing, layering and fusing are permitted.

Textile selection: Textile waste must be used for up-cycling.

Remember: A photo and information about the type and source of the textile waste used must be submitted.

The following types of textile waste may be used:

  • Textile swatches - leftover textile samples from production
  • Cut-and-sew textiles - textile scraps generated during garment manufacturing
  • End-of-rolls - factory surplus waste leftover from garment manufacturing
  • Sampling yardage - factory surplus waste leftover from textile sample manufacturing
  • Damaged textiles – unused textiles that have been damaged, for example with colour or print defects
  • Secondhand textiles – any finished non-clothing textiles (such as curtains, bedding etc) that have been owned and then discarded by consumers (both used and unused).
  • A combination of the above is permitted

Learn more about up-cycling: www.ecochicdesignaward.com/learn/up-cycling

RECONSTRUCTION DESIGNS

Definition: Reconstruction is a form of up-cycling and is the process of making new clothes from waste formed of previously worn garments or preformed finished clothing products. This process involves first deconstructing garments and then reconstructing the waste materials into new designs.

Technique: Any reconstruction techniques such as deconstructing, shredding, quilting, patchworking and draping are permitted.

Textile selection: Textile waste must be used for reconstruction.

Remember: A photo and information about the type and source of the textile waste used must be submitted.

The following types of textile waste may be used:

  • Unsold clothing - clothing waste (finished or unfinished) that has not been sold
  • Clothing samples - part-finished or finished clothing samples from the design and production of clothing, which have not be worn by consumers.
  • Secondhand clothing – any clothing or fashion accessories that have been owned and then discarded by consumers (both used and unused)
  • A combination of the above is permitted

Learn more about reconstruction: www.ecochicdesignaward.com/learn/reconstruction

Apply now

Applicants must fill in online application form here: 

Below is a summary of the open application design requirements.

The following information should be used as a guide only, as more detailed information is expected from applicants as outlined in the application form. 

DESIGN REQUIREMENTS

  • One mood board illustrating the theme, inspiration and colour of the entire competition collection.
  • Three ready-to-wear outfit illustrations with technical drawings based on one or more sustainable design techniques zero-waste, up-cycling and reconstruction. No complete outfits are required to be made at the Open Application stage. All artwork must be original creations designed by the applicant and must not have been previously shown in public.
    An outfit must be made up of one or more pieces that cover a model's upper and lower body and can include garments such as tops, bottoms, dresses, jackets and coats. Shoes and accessories are not required.
  • Information about textile waste selection including the type of fibre, type of textile and source. All designs must use textile waste. Applicants are required to provide clear photos of the original textiles before any cutting or alteration, in order to show that such textiles are available for use.
    No changes to artworks or textile selections are permitted after submission.
  • Four brief written statements about the collection and the designer's aspirations.

When submitting the application:

  • Images for upload must not exceed 50MB.
  • The deadline for applications Monday 3 April 2017 at 11:59pm (local time in the designers region).
  • Any applications received after this time may not be accepted. 
  • After submitting the application, designers will receive an email confirmation. 

Following submission, the EcoChic Design Award team may contact applicants for further information, such as verification of professional experience and eligibility. 

↑ TOP
 

REACHING THE SEMI-FINAL

After the competition deadline of 3 April 2017, the regional judging panel will select the top 24 applicants from Asia, Europe and the USA to go through to the Semi-Final round.

The EcoChic Design Award team will notify the 24 semi-finalists, consisting of 12 semi-finalists from Asia and 12 semi-finalists from Europe and the USA. Semi-finalists will be publicly announced on the www.ecochicdesignaward.com website on 2 May 2017. 

All 24 semi-finalists will win educational and career-enhancing prizes, details of which can be found here:

Following the announcement, the international judging panel will review the 24 semi-finalists. As part of this process, semi-finalists may be required to have a phone or Skype interview. After the international judges’ assessment, five finalists from Asia and five finalists from Europe and the USA, will be announced as the top ten finalists.

↑ TOP
 

REACHING THE FINAL

The EcoChic Design Award team will directly notify the ten finalists, consisting of five finalists from Asia and five finalists from Europe and the USA, who will be publicly announced on the www.ecochicdesignaward.com website on 25 May 2017.

The ten finalists will be briefed further about the final design requirements upon their notification. However, here is a brief summary:

FINAL DESIGN REQUIREMENTS

Finalists of the EcoChic Design Award 2017 will present a six outfit sustainable collection formed of:

Three ready-to-wear outfits based on the designer’s online application: Finalists will make their three artworks submitted in their application into complete outfits. No changes to artworks or textile selections are permitted.

Two additional ready-to-wear outfits: Finalists will create two additional outfits based on the same mood board submitted in their application.

One couture outfit: Finalists will also create one couture outfit based on the same mood board submitted in their application.

The competition design brief requirements for finalists subsequent three outfits (whether the two additional ready-to-wear outfits or the one couture outfit) are the same as in their application. This means that finalist’s entire six outfit collection must:

  • Be created using one or more of the sustainable design techniques zero-waste, up-cycling and reconstruction.
  • Be made using textile waste.
  • Be original creations by the finalist (both artwork and outfits) and not have been seen in public previously.
  • Have been made and sewn by the finalist themselves.

The ten finalists will sign an agreement with Redress stating that they confirm to the dates, schedules and final terms prior to their confirmation as a finalist and announcement on the www.ecochicdesignaward.com. In brief, this agreement will require applicants to confirm that they are able to:

  • Visit Hong Kong in early September 2017 (exact dates TBC) to attend the Grand Final fashion show, seminar, workshop and other events organised by Redress (travel and accommodation costs covered by Redress).
  • Send a work-in-progress report of competition collections by 3 July 2017. This is to ensure that the designer’s competition collection is produced in a timely manner and to a high quality and standard. This work-in-progress report will not be used for judging purposes.
  • Send their completed competition collection to Hong Kong by 24 July 2017 (postage costs covered by Redress).
  • Accept the prize schedules and be available to fulfil the terms of the prize in the event that they win.

↑ TOP
 

KEY DATES

Open Application 

3 January 2017 Launch of the online Open Application
3 April 2017 Application deadline (11:59pm local time)
2 May 2017 24 semi-finalists announced on www.ecochicdesignaward.com

Semi-final 

25 May 2017 Ten finalists announced on www.ecochicdesignaward.com

Final 

3 July 2017 Deadline for finalists’ online submission of their work-in-progress report
24 July 2017 Deadline for finalists to send their completed competition collection to Hong Kong
3 September 2017* Finalists arrive in Hong Kong
4 - 7 September 2017* Finalists attend The Redress Forum
8 September 2017* Grand Final fashion show and winners announced
9 September 2017* Finalists depart Hong Kong
October-December 2017 Touring international exhibition

* Exact dates TBC

Please note that all dates and deadlines are subject to change at Redress’ discretion. 

↑ TOP