2012 China Overview
Our inaugural Mainland China competition was the first sustainable fashion design competition in the world’s largest garment-manufacturing nation in the world. We were relieved and proud to have received strong support from fashion designers, academic institutions, private sector and the media. Our primary focus was searching for emerging sustainable designers living in Shanghai, Beijing and Chengdu. We held two press briefings, two seminars and three exhibitions in each of these cities to build our support networks. The grand final fashion show of 12 emerging fashion designers’ sustainable collections rocked and shocked our 500-packed Shanghai Fashion Week industry audience, who were eager to witness China’s fledgling emerging sustainable fashion scene. The prizes were to design a sustainable collection for Esprit; to visit John Hardy’s sustainable production facilities in Bali; to go on an educational trip to Hong Kong. All finalists received a membership with Source4style.
Meet the designers
Meet the finalists.
Jia Qi won the opportunity to design a sustainable collection for Esprit using recycled textiles, created by recycling Esprit's own pre-consumer textile waste.
Qin Zi won an educational trip to globally-leading sustainable jewelry brand John Hardy's design and production facilities in Bali to experience first-hand their sustainable design, production and business philosophies.
Qi Ying won the opportunity to go on an educational trip to Hong Kong.
Our favourite moments
Orsola de Castro
Co-founder of From Somewhere and Estethica
Deputy Secretary General of Shanghai Fashion Designers’ Association
Manager for Sustainable Projects, Esprit
Editorial Director of ELLE China
Vice Chairman, Sustainable Fashion Business Consortium